It is quite shocking to see how many websites are full of banners flickering here and there. Though many use this kind of method to advertise their business links, it is not the best internet marketing technique. Even when it comes to contextual advertisement, the chances of sending spam are high though it can be avoided by signing up for safe-lists opt-in programs.
Banner and contextual advertisements may be cheap but the impact they have when it comes to visibility on the internet is very low. The competition for advertisement space is so high thus making this mode of online marketing less effective.
Currently, the most effective internet marketing tactic is having a website that has rich, insightful and substantive content. The reason why online marketing experts state that this is the best internet marketing method is due to the fact that it attracts the attention of your target market and keeps your visitors on your website. In addition, it optimizes your website for listing by search engines thus generating targeted and organic traffic.
So as to stand out, break from what most online business people are doing which is to place many banners on their webpage. Instead, come up with a website that contains rich and original content, and with this you are definitely guaranteed to draw and keep high targeted traffic.
Effective internet marketing takes time to achieve thus start building valuable content and also make it easy for your target audience to navigate through your website. Once you have a lot of content, you will be generating traffic even when you are not online, unlike banner advertisement and contextual advertisement where you must be present to attract traffic to your business link.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment